How Aliexpress became successful
We are going to review the history of Aliexpress and the factors that have contributed to its growth, its strategy and how it reached this level of success. Aliexpress is one of the most popular e-commerce platforms in the world, connecting millions of buyers with sellers from China and other countries. How Aliexpress became successful How did Aliexpress manage to achieve this level of success and what are the keys to its global strategy? In this article, we are going to review the history of Aliexpress and the factors that have contributed to its growth. Aliexpress History Aliexpress was born in 2010 as an initiative of the Alibaba group, the Chinese e-commerce giant founded by Jack Ma in 1999. Alibaba's vision was to create a global digital marketplace that would facilitate transactions between companies and consumers around the world. Alibaba already had successful platforms such as Taobao, Tmall and Alibaba.com, which focused on the Chinese domestic market or busin...